Our Story

A decade of passion, precision, and partnership with the world's finest automotive brands.

From Garage to Global

JLR Coding was founded in 2015 by a group of passionate Jaguar and Land Rover enthusiasts operating out of a small garage workshop. What began as a local coding service for fellow enthusiasts has grown into one of the UK's primary suppliers of JLR OEM-level coding services.

Today, operating under SX TOOL CO LTD, we serve over 20,000 workshops across the globe, offering more than 2,500 products and services with over 7,500 transactions annually.

Our direct relationship with the JLR Technical Documentation Centre ensures we stay at the forefront of every software update, coding procedure, and diagnostic protocol.

2015
Founded in a garage workshop with a single diagnostic tool and a vision.
2017
Expanded to serve international workshops. First TOPIx certification achieved.
2019
Established direct contact with JLR Technical Documentation Centre. ISO-9001 certification.
2021
Reached 10,000 workshop partners. Launched performance tuning division.
2024
20,000+ workshops served. 7,500+ annual transactions. Global headquarters in Hong Kong.
Est. 2015

Over 11 years of dedicated service to the Jaguar Land Rover community. From humble beginnings to becoming a trusted name in OEM-level coding and diagnostics.

Our Team

Engineers with real-world JLR experience, certified expertise, and a passion for precision.

Former JLR Service Engineers

Our lead engineers previously worked at official Land Rover and Jaguar service centres, bringing firsthand dealership-level expertise to every coding session.

Dealership Experience

TOPIx Certified

Full certification in JLR's TOPIx technical information system, ensuring every procedure follows manufacturer specifications to the letter.

TOPIx Certified

Jaguar Product Experts

Team members hold Jaguar Product Specialist certifications, with deep knowledge of Jaguar's unique vehicle architectures and infotainment systems.

Product Specialist

Our Commitment

Four pillars that define every interaction, every service, and every product we deliver.

100% Genuine JLR Hardware

We use only authentic Jaguar Land Rover hardware and software tools. No clones, no compromises, no exceptions.

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12-Month / 12,000km Warranty

Every coding service and product comes with comprehensive warranty coverage for your peace of mind.

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ISO-9001 Quality Management

Our processes are certified to international quality standards, ensuring consistent, reliable results every time.

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Transparent Pricing

No hidden fees, no surprise charges. Clear, upfront pricing on all services with detailed quotations provided.

Numbers That Speak

Over a decade of growth, trust, and delivering results for workshops worldwide.

11+
Years of Experience
20,000+
Workshops Served
2,500+
Products & Services
7,500+
Annual Transactions

Certifications & Partnerships

Credentials and relationships that underpin our authority in the JLR ecosystem.

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ISO-9001 Certified

International quality management standard certification

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JLR Tech Docs Centre

Direct contact with JLR Technical Documentation Centre

TOPIx Certified

Full certification in JLR technical information systems

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OEM Partnership

Authorised use of genuine JLR hardware and software

Ready to Work With JLR Specialists?

Whether you need coding services, diagnostic tools, or performance tuning β€” our team is ready to help your workshop deliver exceptional JLR service.

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